Product Marketing Manager (Full Time, Remote)

Projects Overview

Date Posted: 09-Jul-2026
Job Type: Full Time
Job Exp: 1 Year
Salary: ₹15000 / MONTH
Location: delhi
Education Req: Bachelor's degree

Job description

Job Title: Product Marketing Manager

Job Type: Full-time
Location: Remote (details on benefits at work.hike.in)

???? Why Does Your Role Matter?

As a Product Marketing Manager, you’ll be at the intersection of product innovation and customer experience. Your mission is to connect our cutting-edge products with the right audiences in the most impactful and meaningful way.

You’ll turn product features into powerful stories, driving demand, delight, and deep trust among users. If you're passionate about crafting narratives that make people fall in love with products, this is your stage.

???? What Will Your Role Look Like?

Go-to-Market Strategy: Own the planning and execution of product GTM strategies.
Customer Segmentation: Define target audiences and craft tailored messaging.
Cross-Functional Collaboration: Work closely with product, brand, design, and sales teams.
Campaign Development: Create and manage campaigns that highlight product advantages.
Growth & Retention: Drive adoption and satisfaction while staying ahead in a competitive market.

???? About Hike – Wanna Hike?

At Hike, we’re transforming the gaming and tech space with innovative products that let people play, earn, and grow. We're passionate about seamless, engaging experiences that blend fun with purpose. Join us and be part of a team that’s redefining what’s possible.

???? Hike Code – Our Core Cultural Values

At Hike, we live by 9 core values that define who we are and how we operate:

Top Talent in Every Role – A relentless quest for greatness
Owner, Not a Renter – Be radically responsible
Pro-Sports Team – Team-first, strength-based mindset
Customer Obsession – We exist to delight users
Think Deeply & Exercise Good Judgement – Simplify, stay data-informed
Build & Make Magic – Courage to pioneer
Be Insatiably Curious – Always learning, always improving
Move Fast & Be Dynamic – Ruthless prioritization
Dream Big, Be Bold & Think Long-Term – Climb big mountains

If this excites you, you’re already one of us.

???? Skills & Experience We’re Looking For

3+ years in Product Marketing (preferably in Gaming or Consumer-Tech / B2C)
Proven ability to develop customer-centric marketing strategies
Strong analytical mindset: customer insights, performance data, and market trends
Expertise in positioning, messaging, and audience segmentation
Experience collaborating across Product, Sales, Brand, and Creative teams
Proficient in tools like CleverTap, Branch, and similar
Strong storytelling skills with experience creating:
- Social content, push notifications, in-app banners
- Videos, blog posts, email templates, landing pages