SEO & Digital Marketing Executive

???? Location: Pune, Maharashtra • Onsite, Full-Time
???? Salary: ₹12,000 – ₹25,000 per month
???? Experience Level: Fresher (Preferred: 1 Year Experience)
???? Employment Type: One-Year Contract

Job Overview

We are looking for a skilled SEO & Digital Marketing Executive to generate B2B leads and drive online growth. The ideal candidate should be well-versed in SEO, SMM, SMO, keyword research, content marketing, Google Analytics, and social media management.

Key Responsibilities

SEO & Keyword Research

Conduct keyword research using Google Ads Keyword Tool, Word Tracker, and Keyword Discovery.
Implement on-page and off-page optimization strategies.
Optimize landing pages, meta tags, and backlinks for improved rankings.

Social Media & Content Marketing

Plan, execute, and manage SEO & SMM campaigns on platforms like Facebook, LinkedIn, Twitter, Instagram, and Quora.
Schedule and publish brand-relevant social media posts.
Develop engaging content for blogs, case studies, and marketing campaigns.

Analytics & Reporting

Monitor competitor activities and provide insights.
Track, analyze, and report campaign performance & key metrics.
Utilize Google Analytics & other tools for research and data-driven strategies.

Link Building & Web Optimization

Implement link-building strategies as per SEO goals.
Coordinate with web developers for site structure & performance improvements.
Ensure SEO alignment with content marketing across platforms.

Campaign Management & ROI Optimization

Execute A/B testing and landing page optimization.
Drive ROI through ongoing testing & conversion rate improvements.
Develop strategies for higher engagement & lead generation.

Ideal Candidate Profile

✅ Education: Graduate, Postgraduate, or Diploma (Any Discipline).
✅ Experience: Fresher or 1 year of SEO/Marketing experience (Preferred).
✅ Skills & Competencies: